How challenging is it to measure, report and communicate stakeholder satisfaction? For most researchers CSR is a controversial, fluid, ambiguous and difficult concept to research an essentially contested concept that “inevitably involves endless disputes about its proper uses”. It follows that measuring, reporting and communicating CSR to key stakeholders is challenging. This seminar will examine the challenges of measuring, reporting and communicating stakeholder satisfaction (or CSR performance). The focus will be on why and how firms measure, report and communicate CSR performance, concomitant challenges, and the emerging and highly fragmented industry of CSR reporting standards and measurement that is also affected by emerging regulation.

The seminar will unfold around the following key dimensions

• The ’why’ and the ‘how’ of measuring CSR performance
• Current innovations in CSR measurement: how to use Artificial Intelligence in order to measure CSR (behavioral measurement)
• Key risks in communicating organizational CSR: being perceived as hypocritical if their CSR ‘talk’ is higher than their CSR ‘walk’.

• Corporate Executives and SME decision makers, across functions and seniority levels that aspire to understand and define CSR/ESG performance as a key organizational and stakeholder metric
• Executives of organizations that wish to acquire tools for planning and managing ESG measurements and reports
• Junior executives, interested to explore a career in ESG - CSR

We would be pleased to address any enquiry you might have and to assist you in any way we can.

Marianthi Karaiosifoglou

Tel.: +30 210 89.64.531(ext. 2213)

E-mail: mkaraiosifoglou@alba.acg.edu

Seminar fees are sponsored by SEV.   

Registration fee of 50 euro to be covered by participating executives/ companies,  as a donation to the NGO Εστία Κοριτσιού Φιλοθέη η Αθηναία. Find more information and bank tranfer details here

Participation in the seminar is activated on a first-come, first-served basis by sending the deposit slip to the Executive Development, Mrs M. Karaisofoglou, mkaraiosifoglou@alba.acg.edu. Ιn the payment details, please indicate full name, company name and seminar title.